Laurent Notin Landscape

Don't Be The Bottleneck In
Your Business

When you're stuck, your business is stuck

About Me
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I'm an Entrepreneur, Coach To Entrepreneurs, Start-up Mentor, Podcast Host, and CrossFit addict.

Laurent coaching on the phone

Being an entrepreneur is the most exciting and also demanding job I know. 

Entrepreneurship is like a giant iceberg. We only see the tip of it, and we don't realize how big it actually is until we give it a try.

Entrepreneurs got to wear many hats, acquire many skills, and make many decisions – fast. All whilst under extreme pressure to deliver quality work to their clients, take care of their employees, and maintain a healthy cash flow. 

Entrepreneurship is a calling.

No entrepreneurs set themselves up to fail.

No entrepreneurs believe they can't do it.

But it happens more often than we'd like to think.


Usually, because company's founders have locked themselves into a situation they can't get out of. 

They know something's wrong, perhaps they've seen some signs or people have warned them, but somehow they don't act.

Call it ego, fear, or lack of accountability. It doesn't matter. 


Because of their inaction, the company doesn't move forward either.


The consequences can be devastating. The bigger the company, the bigger the impact (think Nokia or Kodak). 

That's what I call becoming the main bottleneck in your business, and it's the biggest risk you face. 

There are many ways you can be a bottleneck, but the price you pay is always the same: you're stuck.


When you're stuck, your business is stuck

That's when I come in.


My job is to unlock entrepreneurs from situations they create because they're on their own way. 

Whom Do I Serve The Best?


I divide entrepreneurship into 4 stages: 

  • Stage 1 – Pre-launch: When you wonder how to do it

  • Stage 2 – Start: When you get the shit done yourself

  • Stage 3 – Growth:  When you make sure the shit is done

  • Stage 4 – Maturity: When you build an organization that gets the shit done

I work with founders from stages 1 to 3 when the risk of being the bottleneck in the business is at its peak. 

During those stages, the founders and the businesses are very much interconnected. 

There's no differentiation between the founders and the business. Simply, put, the founders are the business.


They influence it the most.


When they’re not doing well, the business is not doing well, when they’re stuck, the business is stuck.


Strong founders mean a strong business; stretched founders mean a stretched business; Etc. 

So, I work both on the People (founders) side (focusing on the mindset, helping develop resilience, grit, patience, discipline, empathy, etc.) and on the Business side (transmitting the skills and competencies required to run a company such as sales, marketing, financial management, leadership, etc.).

How Do I Do It?

  • I don’t put people in a box because every individual entrepreneur is different. I don’t offer magic recipes for success because they are none. Magic recipes address short-term solutions, they provide short-term fixes. Being an entrepreneur is a mindset, it requires long-term thinking. 

  • I learn from others. That's why I created my podcast Inter:views, Cracking The Entrepreneurship Code

  • I use my own knowledge and experience. I’m a generalist who ran SMEs for others. I had to learn on the spot. I know what it means to be stuck against a wall. 

  • I offer 1:1 coaching services. Coaching is an opportunity to zoom out, helping others take a step back, look at the big picture, and focus on what matters most. 

  • I provide customized (in-person) training courses on topics I master, such as: B2B sales, leadership, and entrepreneurship.

Cracking The Entrepreneurship Code



A podcast that is 100% about entrepreneurship. 

Get a good dose of inspiration, first-hand insights, and practical recommendations from passionate entrepreneurs and professionals working with business owners, across the globe and industries. 

Weekly episodes, every Tuesday, 12 pm GMT.

Top 3 episodes 

More than 17,000 downloads


I really love your spririt.

I really love your podcast, the way you're looking at people, because you're in the business of people, and

that's everything."

- Celyn Jones, Co-Founder, Mad As Birds, Episode 69.

What my guests say:

The Entrepreneur Mindset: 7 Tactics To Avoid Being The Bottleneck In Your Business

Being an entrepreneur is a calling. You have it in you, or you don’t. 

But it’s also the most difficult job I know. 

You’ve got to wear many hats, acquire many skills, and make many decisions – fast. All whilst under extreme pressure from delivering quality work to your clients, taking care of your employees, and making sure you're not running out of cash flow. 



Your biggest risk? 

Becoming the bottleneck in your business. 

There are many ways you can be a bottleneck, but the price you pay is always the same: you're stuck.

And when you’re stuck, your business is stuck.


In this eBook, I share 7 tactics to avoid being the bottleneck in your business. 


It’s all about developing the entrepreneur mindset. 


Download your copy now. 

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How Can I Help You?

WhatsApp: +358 40 685 6601    /     Email:   

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